Not all communications APIs are created equal: only 17 per cent of global communications platform as a service (CPaaS) users are working with an advanced CPaaS vendor despite overwhelming advantages.
A new global study conducted by Forrester Consulting on behalf of Vonage, a global leader in cloud communications, shows that, to provide enhanced customer engagement, companies are relying on advanced CPaaS solutions.
The study found that a complete cloud-based CPaaS solution that includes development tools, runtime, administration, and management tools, rather than complex individual APIs, is vastly more capable of improving customer experience and increasing revenue.
Access the study now to get all the insights.
